Brand association isn't just for advertising and public relations nowadays, even the common worker is effected by this. As such, please don't say that a blog disclaimer is going to disassociate your brand with your company's because it's not and when you get fired your boss won't accept that excuse either!
Brand association is powerful and cannot be undone, which means you have to be smart about what kind of attention you want to draw to yourself. A reporter, journalist, producer or blogger can easily scrape your content and quote it in a story, without your permission. Not only should you be careful about your presence on your blogs but be careful about any attention you draw to your social media outlets including answering linkedin questions, status comments on facebook or myspace, etc. They can link you to your company, even if the blog topic isn't related to your current work position. If news breaks out because of this visibility, your company can fire you for carelessness and for harming the corporate brand. Its called conduct detrimental to the company outside of work. Again, our lives are different now, so you better be safe than sorry (and that sounds like something my parents would say).
Next: Social Media Mistakes Part 5: Tweeting Too Early >>
Become our fan on Facebook!
Follow @jobsearch on Twitter!