5 Questions with a Creative Director

Are you the creative type? Maybe you've thought about being a designer online or even a more traditional magazine. Wouldn't it be cool to work with both?

For our next career spotlight, we spoke with Patrick Greenish Jr. Patrick is the Creative Director for Conceive, a company in Orlando, FL that produces online and offline content for all aspects of fertility.

What can you tell us about where you work?

I work for Conceive, a multi-media corporation devoted to all aspects of fertility and getting pregnant. We produce a quarterly magazine called Conceive Magazine and a weekly podcast called Conceive On-Air. We've also published three books (Fertility Journal, Fertility Facts and Cooking to Conceive), and run an up-to-date in-depth website.

How did you find your employment?

I actually found it through a friend who referred me for the position. I was already working for another company when I was approached for this position.

What are some of your job functions and responsibilities?

I am responsible for designing each issue of Conceive Magazine, and for managing our freelance photographers and illustrators that we use issue to issue. I am also responsible for managing our website, collateral and marketing materials, and overall brand management.

What do you like most about being a Creative Director?

The freedom of making something new everyday, whether it is a creative marketing idea or a new design, plus I always walk away satisfied that I help couples start their families.

Personal Goals?

I am currently working on my web and SEO knowledge so our site can get more of the market share. I hope to see the company and I grow to a point where I oversee a team of designers and programmers while solely focusing on Conceive's brand and new product development.